How to Write Content That Helps People Find You Through AI Search
Learn how to write content for AI search using customer questions, accurate business information, practical examples, and pages search tools can read.
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12 articles
What Is AI Visibility, & Why Does It Matter for Your Business?
AI visibility describes how your business appears in AI answers. Learn how mentions, citations, recommendations, website visits, and sales differ.
What’s the Difference Between AEO, SEO, & GEO?
Compare SEO, AEO, and GEO, see how their goals overlap, and learn which website changes help customers find your business and get answers.
How to Track Traffic From ChatGPT in GA4
Find ChatGPT traffic in GA4 with a Session source filter, then check landing pages, key events, revenue, and the limits of the figures you see.
How to Use ChatGPT for Keyword Research
Use ChatGPT for keyword research, check suggestions against real search data, and decide which pages to improve or add to your website.
An AEO Checklist to Prepare Your Website for AI Search
Check search access, indexing, business facts, customer questions, and measurement before rewriting your website for AI answers. Record what needs fixing.
How Content Freshness Affects SEO
Learn when content freshness matters for SEO, how to check outdated pages, and what to update before changing dates or rewriting useful articles.
Should You Allow GPTBot on Your Website?
Should you allow GPTBot? Compare training and ChatGPT search access, then check robots.txt, hosting controls, and verified crawler requests.
How to Improve Your Website’s Visibility on Perplexity
Improve your visibility on Perplexity by checking page access, answering customer questions, reviewing citations, and tracking visits separately.
How to Get Your Website Cited by ChatGPT
Help ChatGPT find and cite your website. Check page access, publish facts customers need, and learn what citations and visits can tell you.
What's the Difference Between Brand Mentions & Domain Citations
Learn how a brand mentioned in an AI answer differs from a website linked as a source, and why either can appear without the other.
The Traditional Marketing Funnel is Broken & What Can You Do
Why customers don't follow a straight path to purchase, and how to plan content and measure results around real user journeys.
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