Which competitors appear
Compare how often other brands come up in the answers we review. See where your brand appears alongside them or is left out.
How do you compare with competitors?
Our AI competitor analysis shows which other brands appear in answers, how they compare with yours, and the reasons AI gives for its recommendations.
Find out which brands customers hear about
The competitors you know may not be the only businesses AI suggests. Your audit shows which other brands appear when someone asks about the kind of product or service you offer.
It also looks at direct comparisons with your brand. You can see which differences the answers bring up and when another business is recommended.
What the competitor analysis shows
Direct comparisons
Read what AI says when someone asks how your brand compares with competitors. See its reasons for choosing one over another.
Strengths and concerns
See which needs the answers associate with each brand, such as price, ease of use, or the specific service a customer needs.
Being mentioned doesn't mean being chosen
An answer might list several brands without recommending one. A direct comparison might prefer a competitor for one need and your business for another.
You'll see answers to questions about available options separately from direct brand comparisons. That helps you tell whether AI brought up a competitor on its own or was asked about it.
Turn a comparison into a page recommendation
If the answers favor a competitor for something you offer, the audit looks at how your website explains it. The recommendation might call for more detail on an existing page or a new page that answers a customer's question.
Each recommendation explains the page, what to change, and how to check the finished work. You also get a task checklist showing what to work on first.
See what else is included
Where your brand appears covers the questions that bring it up. What AI says about your brand covers the strengths and concerns in the answers.
Get the full audit for $575
Competitor comparisons are part of your brand AI visibility and sentiment audit, alongside findings about your brand and specific recommendations for your website.
Get your audit